Email for Campaigns - Part 1

Posted by chris at February 12, 2008

Just a week after Super Tuesday, our country still seems to be undecided as to who will compete in the fall for POTUS (President Of The United States). Seems this country is very focused right now on that single election. But, what about all of the other positions that will be up for re-election? Most people think, “there can’t be that many seats opening up this year….” Try this one on for size. It is from Vote-USA.org.

For the 2006 General Elections there were slightly over 13,000 candidates competing for 7,724 U.S. Senate, U.S. House, State Senates, State Houses, and other State-wide offices.

Nearly 8,000 seats that were up for re-election. Many of them that will have a far greater impact on our daily lives. Take the numerous city council, school board, and state assembly positions that there are in your state alone. These are the people that can fix your children’s school, your roads that you drive to work on, or create that public transit service that your city needs.

Email has become used more and more for these most recent campaigns, but it seems that they are focus on just sending you emails that tell you what a candidate wants you to hear. That’s politics. And many of the candidate websites will have a place to enter your email address to ‘join the list.’ But, what happens if those candidates never speak to your concerns? Will they ever respond to you?

Over the next few weeks and months, I will be bringing facts to the table as to why email is going to be the number one way to increase participation in our elections and the people’s way of getting their candidate into office.

How about you take a stab at this question and answer int he comments. I will tell the answer next time.

How many emails does a state assemblymember receive during their campaign?

Mailroom for Politics in 2008

Posted by chris at January 08, 2008

While most of our audience knows how Mailroom can help you answer sales and support email from customers, few know of its political life. About 1 year ago, we had a client that represented a new segment of users. It was the Obama 2008 Campaign (Sproutit was an initial vendor). As they continued to grow in popularity, so did the sheer number of emails that were receiving from curious , individuals, voters, and supporters. Gray Brooks, the head of their email correspondence said:

This is my third major campaign and I have to say that I am very excited using Sproutit. It’s simply a big step forward from 4 years ago.

Here at Sproutit, we enjoy celebrating in the success that all of our clients, current and former, experience. As you already know, the Obama 2008 campaign faired rather well in the Iowa caucus last week. We hope in some small way, Sproutit Mailroom was able to lend a helping hand. And, we wish them well for today in New Hampshire. Good Luck!

If you know anyone running for public office, local, state or national, or already in office, let them know about Mailroom’s ability to help them connect better with their potential voters (even if they are Republicans, Democrats, or Independents).